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To be eligible for OLTRA certification, an online retailer must adhere to the following minimum standards:
  • Secure Online Ordering
  • A clearly stated refund/exchange policy
  • Confidential Customer Information
  • Accurate product identification
  • Clearly stated company contact information
  • Live customer support
  • Business hours listed on the site
  • Approved age verification system
  • OLTRA members forbid purchases made with the intent for resale

BENEFITS OF MEMBERSHIP

  • OLTRA Certified Website Seal
  • Group Purchasing Benefits
  • Fraud Prevention Information Sharing
  • WebsIte Promotion
  • Preferred Rate Merchant Card Processing Account
  • Regular Industry Information Updates and Alerts
  • Annual Conference
  • Start-up Consultation